For over 80 years, we have proudly upheld five core values at LLBG: entrepreneurship, shared passion, respect for the three Ps, ownership and no nonsense. It's these values that allow our company and our people to keep growing. They inspire us in our work and actions, so we can make a difference together every day. We bake a better world together!
Our values unite us
“The values of La Lorraine Bakery Group are the values of my family. My grandfather founded this company in 1939 and always treated his teams with the utmost respect.”
Guido Vanherpe - LLBG Group CEO
Guido VanherpeLLBG Group CEO
Five values we believe in
Our core values are not just empty words. From the very beginning, they have determined our unique way of working and have united our people, no matter their background, religion or nationality.
Shared Passion
We share a passion for our work and our products with our colleagues, customers and consumers. Together we are stronger.
Ownership
We run the company as if it was our own. We persevere and take responsibility when we make mistakes.
Respect for the 3 Ps
We respect, people, product and planet. We want to become not only a bigger, but above all, a better company.
Entrepreneurship
We take initiative and have immense drive. We aren't afraid to pave new paths and stimulate innovation.
No Nonsense
We value open communication, efficiency and simplicity. We are transparent and make good on our promises.
